Lily Kunkel

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Lily Kunkel

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    • Experience
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My Experience

Big Slate Media - Social Media INtern

Tennessee Athletics - Strategic Communications Intern

Big Slate Media - Social Media INtern

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Managed social media strategy and content creation for 18 diverse clients, including designing platform-specific visuals, assisting on production shoots, writing SEO-optimized blogs, and compiling month KPIs. Developed skills in community management, content strategy, analytics, and creative production.

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Baker Labs - Marketing Intern

Tennessee Athletics - Strategic Communications Intern

Big Slate Media - Social Media INtern

Designed and scheduled multimedia content, coordinated influencer outreach, conducted competitor research, and built marketing strategies to grow the agency’s digital presence and client base. Developed skills in content creation, video editing, market research, influencer marketing, and strategic planning.

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Tennessee Athletics - Strategic Communications Intern

Tennessee Athletics - Strategic Communications Intern

Tennessee Athletics - Strategic Communications Intern

Assist Sports Information Directors to serve major media outlets (SEC Network, ESPN, CBS) with gameday operations, in-game statistics reports, compiling record books, and press conference materials. Developed skills in media relations, research and data collection, and public relations. 

AMA - VP of Marketing

AMAze Program - Account Manager

Tennessee Athletics - Strategic Communications Intern

Oversee marketing strategy and all external communication for University of Tennessee, Knoxville's chapter of the American Marketing Association. Demonstrate skills in brand management, team leadership, analytics reporting, and professional communication.

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AMAze Program - Account Manager

AMAze Program - Account Manager

AMAze Program - Account Manager

Conduct client meetings to establish scope, review progress, and address concerns. Lead group of 15 peers to execute marketing strategy and deliver assets to client. Collaborate with cross-functional teams to conduct research of market trends, consumer behavior, and competiton. Demonstrated skills in account/project management, strategic thinking, problem solving, and interpersonal communication. 

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Case Studies

AMAze Program - Account Manager

AMAze Program - Account Manager

Projects that highlight skills in creative strategy, customer research, media planning, and Adobe Indesign. 

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